Google My Business is a tool that enables you to manage and optimize your Business Profile on Google. So, to explain what Google My Business is and how it works, let’s first make sure we’re clear on what a Business Profile is. Your Business Profile is Google’s term for your Google business listing. Business Profiles appear in Google Maps and in the local results of Google Search. Once a promotion is created and published, it appears alongside the business listing on Google Search and Google Maps. It's displayed prominently, making it more visible to potential customers who come across the business profile.
